Increasing smartphones, social media and e-commerce platform usage has drastically changed the way the digital experience is perceived by customers. There has been a rapid growth in global data consumption driven by the changing consumer behaviour.
Traditional mobile services (calling, messaging and content viewing) are getting replaced by much evolved OTT solutions. Now, the digital experience has the elements of advanced personalisation, social commerce, assisted services such as chatbots, order management and many such advanced features.
Digital Commerce & Customer Management (DCCM) is a customer-centric platform that digitises each interaction and every engagement of CSPs, its customers and partners. DCCM enables CSPs to monetise their services via every touchpoint, channels, and devices. It improves operational efficiencies of CSPs by replacing back-office operations with end-to-end automated processes and enriches the end-user experience by providing one-stop telco storefront for all their needs.
DevOps seamlessly integrates development and operations for faster and continuous outcomes. Open Restful APIs enable CSPs to shift from traditional to digital technology without impacting the legacy setup and protecting their existing investment.Advanced analytics and personalisation features equip CSPs to proactively offer products/services to customers based on their buying habits and online behaviour for cross-selling or up-selling.
Sterlite Tech's Digital Commerce and Customer Management Platform (DCCM) is tailored specifically for CSPs to digitize the entire customer lifecycle.